One of my favorite gurus in the sales, marketing and publishing world is Jerry Bellune, who I met ‘networking’ and sharing information on line years ago. He is wonderful and he wrote to me after my Nugget #215 on ‘Small Talk Topics” He is my guest contributor this week. His contact information is below.
In Jerry’s words:
“All of us have gone to events, met a few people and went home feeling like we wasted our time.
It wasn’t the fault of the event, the hosts or the guests. It was ours.
When we make a meeting “all about me” we miss an opportunity.
I learned long ago not to give 50-word elevator speeches.
No one wants to hear them.
They would rather talk about – guess what? – themselves.
My wife often gets after me for “interviewing” complete strangers.
Yet she understands why I do it. I’m genuinely interested in people.
All of them have had fascinating events in their lives.
But they’re frustrated. No one listens to them at home or at work.
Along comes a guy with big ears who wants to hear their story and voila!.
At business and social events, my introduction is short but intriguing.
I simply extend my hand to a stranger and say, “Hi, Andrea (or whatever is on their name tag), I’m Jerry. I make people famous. What do you do?”
They happily tell me and then, of course, they want to know if I can make them famous, too.
Think about it. How could you revise those 4 small words, “I make people famous,” into something that you do?
“I show people how to …: or “I can teach you how to …”
Then try it out with the next stranger you meet, anywhere at any time.
You’ll be surprised at how well it works.
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