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Tremendous rewards are waiting for the company spokesperson that knows how to deal with media interviews, including additional exposure for products or services, publicity to impress clients and employees, and media quotes for marketing materials. Our customized media training program will give you the skills to keep your company’s image and your current and potential customers’ confidence on the rise. Essential topics addressed include:
- Creating media opportunities
- Delivering what reporters want
- Giving more productive interviews
- Developing effective sound bites and quotes
- Managing difficult questions from reporters, including ways to avoid proprietary, hypothetical, and litigious ones
- Using the right body language, tone of voice and wardrobe
- Understanding the difference between print, radio and television interviews
- Becoming a news source the media will keep calling for quotes
Want to learn more about how we can help you continue to succeed? Contact us!
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